Real Science, Real Benefits

At FreeLife, we pride ourselves on our commitment to scientific research. We are proud to have demonstrated 19 impressive benefits with GoChi® in three human clinical studies, and our results have been independently validated by acceptance and publication in three scholarly scientific journals. The worldwide nutrition research community is excited about the discoveries of our Science Team, and yet, it seems that some competitors just can’t resist the temptation to knock us. They certainly have a right to their opinions, but we have the right to object when they don’t play fair.

What really troubles our Science Team is when other companies assert superiority for their products based on faulty comparisons. This is especially true when the subject turns to antioxidant power. Many products are marketed with boasts about high antioxidant potency, but most are basing their claim on two inappropriate tests: ORAC (Oxygen Radical Absorbance Capacity) and FRAP (Ferric Reducing Antioxidant Potential). These two tests were designed to measure only the theoretical antioxidant potential of a substance in a laboratory beaker, but the tests tell you absolutely nothing about how that substance might actually perform in a human body. The truth is that many fruits that test very high for ORAC and FRAP actually perform miserably as antioxidants in the body because they’re not able to be absorbed. High-ORAC foods do provide nutritional benefits, but to say that those benefits are because of their antioxidant power is simply not telling the scientific truth.

Leading scientists believe that to really obtain a compound’s antioxidant effect, tests should be conducted on actual effectiveness in the human body, and that is what we have done with GoChi.

In a recent randomized, double-blind and placebo-controlled study, blood tests on participants drinking GoChi showed highly significant improvements in levels of the body’s two most important antioxidants, superoxide dismutase and glutathione peroxidase. This was accompanied by a corresponding reduction in blood levels of malondialdehyde (MDA), a prime indicator of free-radical damage and a known health-risk factor.

Competitors can talk all they want about their test-tube scores, but of all the products of its kind that we know, only GoChi has demonstrated such significant antioxidant power inside the human body, with independent validation by the expert judges of the peer-reviewed journal Nutrition Research.

Our antioxidant study is yet another demonstration of the remarkable power of GoChi, and it illustrates FreeLife’s ongoing commitment to bringing you the best that nature and science have to offer, and to backing up our claims with published clinical research.

–Rick Handel, Chief Product Officer

These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure, or prevent any disease.

Article copyright: Freelife International